Premium Food Brand
Sharo's Pastrami
Client
Sharo's Pastrami wasn't just built to be eaten—it was built to be remembered. With a product this unforgettable, Sharo needed a brand that didn't just show the sandwich—it captured the obsession behind it.
From the earliest concept phases, we partnered closely with the founders to shape every digital and visual touchpoint—from brand identity and storytelling to a fully immersive website experience. Our collaboration began before the first sandwich was sold and continues to grow through five brand evolution phases.
Together, we've built a premium food brand that feels handcrafted, cutting-edge, and built to last, online and off.
Services
CI
Web Development
Videography
Full-Service Branding Package
Solutions
We brought Sharo's vision to life by combining high-end branding with immersive 3D technology and custom video production. The core challenge: making a physical, flavorful experience digitally tangible.
To solve this, we created hyperreal 3D models of the sandwiches and developed animated scenes that showcase them dynamic and mouthwatering. Custom video content highlights authenticity, while thoughtful UX design translates the handmade quality of the product into a digital experience that feels equally crafted.
The result is a digital platform that blends cinematic storytelling, technical finesse, and a visual language as bold as the product itself. With scalable architecture and a seamless design system, Sharo's Pastrami is ready for growth—and built to lead in the digital food space.
Client VOICe
"We've loved partnering with hetadev to drive the growth of our E-commerce websites across the three brands. They understand each brand and bring to the table the technical expertise on how to execute both front end and back end large scale projects. They're reliable when we've needed support the most and they've taken to time to understand our business goals."
Mohamad Said Houssami
Co-Founder Sharo's Pastrami
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